The annual Mid-Autumn Festival is just around the corner, and what’s a celebration without mooncakes? 🌕 Every year, the Kan's Best Pick editorial team rounds up the best 'Made in Hong Kong' mooncake selections. What's new this year? Let 'Little Bear Editor' walk you through the latest 2025 local mooncake news, from new flavors and exciting collaborations to early bird discounts. Get all the info in one place and be the first to order your favorites!
2025 Made in Hong Kong Mooncake Guide
| Brand | 2025 Highlights | Price | Early Bird Offer | Quick Link |
|---|---|---|---|---|
| La Lune (望月) | New Flavors: Lava Pistachio, Lava Black Sesame & Cashew Collabs: Creamy Mami, LuLu the Piggy |
From HK$178 | Until Aug 26 | View Details |
| Mirai Bakery | Brand new snowy mooncake series, featuring Dubai Pistachio and D24 Durian flavors. | From HK$128 | Until Jul 30 | View Details |
| Valarie | New Flavors: Lava Chocolate Hazelnut, Uji Hojicha Others: Lava Custard, Matcha, Earl Grey, etc. |
From HK$178 | Until Jul 25 | View Details |
| Savewo | Collab: Relaunching the Evangelion mooncake gift box (Reprint Edition), including a Spear of Longinus-shaped cutter. | From HK$368 | Pre-order ends early Aug | View Details |
| Guru | Innovative Crust: Unique "Golden Momoyama x Butter Cookie x Chinese Pastry" 3-in-1 crust. Flavors: Refreshing fruit fillings like Lychee and Pineapple. |
From $198 | Early bird up to 30% off | View Details |
| Beans | Traditional Mooncake Series Egg Yolk Custard, Double Yolk White Lotus Seed Paste |
From HK$178 | Until Aug 18 | View Details |
| Yellowland (小皇國) | Signature: Super Lava Custard Mooncake (Cat/Shiba Inu Edition) Traditional: Double Yolk White Lotus Seed Paste Mooncake |
From HK$162 | Limited-time early bird offer | View Details |
La Lune (望月)
Famous for capturing the hearts of mooncake lovers with its "Lava Custard Mooncake", La Lune is always a hot topic. Besides their classic custard and lava series, this year's collaborations are just as exciting!
This Year's Flavors & Features
- Collaboration Series: This year, they've teamed up with two super popular icons—the classic magical girl Creamy Mami, the Magic Angel and the adorable "LuLu the Piggy"—to launch limited-edition mooncake sets. The designs are exquisite and definitely collector's items!
- New Flavors: In partnership with local dessert shop "Yin Heung," they've introduced the new "Lava Pistachio Mooncake" and "Lava Black Sesame & Cashew Mooncake," blending Hong Kong-style dessert flavors into mooncakes.
- Classic Series: Of course, their signature "Lava Custard Mooncake" and "Classic Custard Mooncake" are back. They also offer the "Lava Matcha Mooncake," "Matcha Red Bean Mooncake," and the "Traditional Mooncake Series" (Double Yolk White Lotus Seed and Double Yolk Golden Lotus Seed) for gifting to elders.
Early Bird Discount
From now until August 26, 2025, enjoy early bird prices on mooncake orders.
Mirai Bakery
Worried about not having snowy mooncakes this year after the closure of a major brand? Mirai Bakery is stepping up with a delicate snowy mooncake series, delivered via cold chain to ensure freshness.
This Year's Flavors & Features
- Brand New Snowy Series: A range of limited-edition snowy mooncakes made with premium ingredients.
- Flavors Include:
- "Dubai Chocolate Pistachio Snowy Mooncake"
- "Pistachio Mochi Mooncake"
- "Extra Rich D24 Durian Mooncake"
- "Lava Pistachio Custard Snowy Mooncake"
- "Lava Pistachio Snowy Mooncake"
Early Bird Discount
From now until July 30, 2025, get HK$20 off the original price per box.
Valarie
Specializing in lava mooncakes, Valarie receives rave reviews every year. This year, alongside their classics, they're offering new flavors and a customizable assortment option.
This Year's Flavors & Features
- New Flavors: Introducing the new "Lava Chocolate Hazelnut Mooncake" and the rich, aromatic "Uji Hojicha Mooncake" to satisfy tea and chocolate lovers.
- Other Signature Flavors: Also offering a range of popular choices, including "Lava Custard Mooncake," "Lava Uji Matcha Mooncake," "Lava Earl Grey Mooncake," and "Tangerine Peel Red Bean with Egg Yolk Mooncake."
Early Bird Discount
A limited-time "discount on discount" offer is available on their website until July 25, with up to 16% off for the nine-piece box and up to 36% off for the four-piece box.
Savewo x Evangelion
Savewo is re-releasing the "EVANGELION FLY ME TO THE MOON" 3D metal relief deluxe mooncake gift box (Reprint Edition)! The box design is highly collectible and is definitely one of the most eye-catching collaborations this Mid-Autumn Festival!
This Year's Flavors & Features
- The Ultimate Collab: The gift box is themed around Neon Genesis Evangelion, featuring a stained-glass style 3D relief design that exquisitely restores the EVA mechs.
- Deluxe Contents: Inside are six 'Made in Hong Kong' lava mooncakes (two each of green tea, milk tea, and chocolate), each stamped with the NERV logo.
- Collector's Accessories: The most appealing part of each box is the included special EVA metal mooncake cutter inspired by the "Spear of Longinus," as well as a full set of 3 character trading cards!
Early Bird Discount
Pre-orders are now open, expected to close in early August, with shipments beginning in early September. Limited quantities available, while supplies last!
Guru (guruguru_hk)
Insisting on being made in Hong Kong and constantly innovating, local shop Guru's mooncakes are full of sincerity this year. The crust alone is a delightful surprise, aiming to break the mold of traditional, overly sweet mooncakes!
This Year's Flavors & Features
- Original 3-in-1 Crust: The biggest highlight this year! It cleverly combines Japanese wagashi "Golden Momoyama," Western "French Fermented Butter Cookie," and traditional Chinese mooncake pastry. You get the fragrance of salted egg yolk with a hint of butter cookie, creating an incredibly rich texture!
- Fresh Fruit Series: The fillings feature four refreshing fruit flavors, including Lychee, Taiwanese Pineapple, Orange, and Yuzu, breaking the stereotype of overly sweet mooncakes.
Early Bird Discount
Enjoy discounts of up to 30% off.
Beans
Popular café "Beans" continues to offer its beloved classic mooncake series this year, made with high-quality ingredients in its own Hong Kong workshop, perfect for gifting or personal enjoyment.
This Year's Flavors & Features
- Classic Flavors Return: This year focuses on two of the most popular traditional flavors: the rich and fragrant "Egg Yolk Custard Mooncake" and the classic "Double Yolk White Lotus Seed Paste Mooncake," perfect for elders.
- Made in Hong Kong Workshop: Both mooncake types come in a box of four and are freshly made in their own Hong Kong factory, ensuring quality.
Early Bird Discount
From now until August 18, you can pre-order mooncake vouchers at the early bird price of HK$178 (Original Price: HK$218).
Yellowland (小皇國)
Local shop "Yellowland's" mooncakes are back! This year, besides the adorable cat design cover, they also have the fan-favorite "Shiba Inu Special Edition" to celebrate the Mid-Autumn Festival with everyone.
This Year's Flavors & Features
- Super Lava Custard Mooncake: The signature lava custard mooncake (six per box), available in two designs: a gold-foiled "Cat Cover" and a "Shiba Inu Special Edition." Each box comes with a special Ema (wooden wishing plaque)!
- Traditional Double Yolk White Lotus Seed: Also offering the traditional "Double Yolk White Lotus Seed Paste Mooncake" (four per box), perfect for gifting to elders, which also includes an Ema.
Early Bird Discount
Early bird offer is now available. The "Super Lava Custard Mooncake" is priced at HK$162 (Original: $188), and the "Double Yolk White Lotus Seed Paste Mooncake" is priced at HK$188 (Original: $218).
More Local Gems to Watch...
The following local shops brought us delightful surprises last year but have not yet announced their 2025 mooncake details. We will keep this page updated!
- Four-Y-Bread & Cake (四喜麵包西餅): Famous for its freshly baked mooncakes that draw long queues every year. Keep an eye on their Facebook page.
- THAT. (那個): Specializing in Taiwanese cuisine, their light-up gift box last year was incredibly unique. Follow their Instagram for updates.
- Lyb Yummy (享樂烘焙): Known for their "chilled buns," Lyb Yummy releases mooncakes annually. Details for this year are yet to be announced.
